Better Late Than Never

Welcome to LegaSee Videos!

This passion project has been a long time coming and I’m very excited to finally share it!

But it wasn’t always this exciting.

Let me rewind back to June of 2015 when I was a 24 year-old making his way in Los Angeles, the entertainment capital of the world. To any young creative that stepped foot in film school, Los Angeles was the end game. It was the place where I wanted to fulfill these grand thoughts that I imagined sitting in my dorm at the University of Illinois before I even made the switch to studying video production at Columbia College Chicago. Being a film and tv buff, I always had my head in the clouds wanting to win Academy Awards or work on the next big HBO or Netflix show.

Over the next few years, I hustled and networked like crazy to build a career in a city where I barely knew anyone. I blasted strangers on LinkedIN. I took lower paying jobs to get a foot in the door and learn. To my surprise, I was on a really good path. I met great mentors at Disney and AMC Networks and had future opportunities that I could only dream of.

But something wasn’t right. I found myself lost and unfulfilled. I couldn’t explain why.

In one of my favorite speeches of all-time, Steve Jobs quotes, "You can't connect the dots looking forward. You can only connect them looking backwards."

And that is exactly what this time of my life was. I began to realize that Los Angeles was only a pit stop and not the finish line. After a few years, my priorities shifted and the idea of winning awards or working on the next cool tv show just felt hollow and didn’t fuel the fire anymore. Maybe it was the earthquakes, the traffic or just seeing Instagram influencers on every corner but I realized LA wasn't my vibe.

With that being said, I'll always cherish my time in LA. It gave me the opportunity to prove something to myself, chase a dream, spread my wings a little and grow up. And for some crazy reason, I wanted to trade the 90 degree weather back for the Chicago winters.

So in June of 2017 I was headed back to the Windy City. I was leaving a great company and incredible coworkers to come back home to no job. But that didn't matter because I was overly excited to see friends and family again every day - the stuff you realize that is actually more important than a selfish dream.

I knew going back to Chicago that my goal was to find a way to use my skill set for something more meaningful in the world. No more big budget commercials or reality tv shows. It was my last month in LA when I came across my first legacy video. I was instantly drawn to these videos because they were such personal and interesting stories of everyday people. As I watched more and more, I began to notice that all of these companies were aimed towards the elderly and just felt a little dry and stale. I gravitated to the concept and greater meaning these videos served and I knew with my video production experience, I can take them to the next level. This idea felt personal and I had a unique vision so I started to pursue it further. I was off to the races.

Well... that race took me over 3 years.

I know what you’re thinking, “Greg, what the hell took you so long?”

I can come up with a list of excuses that include new busy jobs getting in the way, going through a rough breakup or adapting to a world wide pandemic but at the end of the day they are exactly that – excuses. Sure, life gets in the way at moments but I was the only thing holding me back and it took me a long time to admit that. I would have months of excitement and grind away building this idea and then I would have plenty of moments of self-doubt that would derail me. “I’m just an editor.” “What will people think?” "I know nothing about starting a business."

What I came to realize is the same thing I thought to myself before I got the courage to move to LA...

I’d rather fail and give it my all than live with the regret of never pursuing a dream or idea.

Those 3 years were not wasted. I tinkered with the idea and found better workflows, made mistakes, stumbled on new ideas, made connections and really found my vision. Plus, life is all about timing. If I jumped in years ago, I would have crumbled because I didn't have the drive and work ethic that I have now. I’m ready to build this and go all in.

Is starting a business in the middle of a pandemic the best strategy? We will find out. As I'm sure most people can relate, 2020 has given us a lot of time to reflect on our health, our careers, and what we want for our future. I think we are all seeking connection more than ever and I hope people will consider these videos as a way to tell their story or let their loved ones know how much they really mean to them. I know 2020 has made me think from a grand perspective and as shitty as this year has been, I am grateful that it opened my eyes and gave me the drive to really see this idea through.

I have some people to thank for getting me to the starting line.

To my test subjects who opened up personally and let me tell their story while I was still figuring this out – thank you. To the people that helped me execute on this vision by giving me their time, equipment or guidance – thank you. To the people that listened to this crazy idea, saw my vision and pumped me up to pursue it and take a leap of faith – thank you. To the people that listened to this crazy idea and doubted me or wrinkled their face at the thought of me starting a business – thank you. To my sister who has unfairly been through so many life challenges all at the same time building a successful photography business – you’re a source of inspiration, I’ve learned so much from you and I say thank you.

I’ll be honest, I have no idea what this will become. It could crash and burn, turn into a nice supplemental side business or catch some steam but regardless I’m happy to be here. I’ve already won because I won’t live with the regret of that potential “great idea”. No ‘what ifs’, excuses or ‘woulda shoulda couldas’. Better late than never.

With that being said, let’s get to work and let’s leave a legacy.

- Greg

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